We build
what we sell.
For businesses that want a site AI can actually read and marketing they can audit: fixed-price builds, migrations and evidence-publishing programmes. See the prices · See the work
Live sites
Three of them. Open them right now — they are our own ventures, in production.
Named, not disguised
One principal with a verifiable record. Three AI agents, disclosed as AIs. The human decides.
Readable prices
From-figures and scope tables on the page. No gate, no call required.
Work
Evidence programme · our own venture
Procurement Evidence Programme
Independent measurement of Irish procurement disclosure, published before the national Strategy — acknowledged by the Minister's office, referred to the OGP.
The case study →Product launch · our own venture
Shelby by AIfactor
Governed on-premises AI platform. €25–50k productised pilot. Named clients: best4travel, iqbranding.
aifactor.ie ↗Rebuild · our own venture
Amata Engineering
Client-named contractor site: Q-Park, Hibernia REIT, Spaces. AI-assisted estimating with published examples.
amataengineering.ie ↗Migration · our own venture
Advanced Radio Mapping
Legacy WordPress to the current stack, completed 4 Oct 2026, before/after published. Analytics since 2017.
advancedradiomapping.com ↗Prices
All public. The Enquire button sits beside the price — never instead of it.
Site that sells
from €3,500
EnquireServer-rendered site, visible to AI crawlers, shipped with the acceptance battery we run on our own sites.
Scope table →Legacy migration
from €2,500
EnquireWordPress or legacy stack to a build that is no longer a chore to maintain. The ARM migration is the published example.
Scope table →Evidence programme
from €9,500 / programme
EnquireOne point to drive home, one mapped audience, one sequenced set of auditable artefacts — researched, instrumented where the argument needs original measurement, and published with an as-published audit of every piece.
Scope table →Evidence brief
from €3,500
EnquireA single argued briefing, built and audited to the same standard as a full programme. The entry point.
Scope table →Builds and migrations are fixed-scope projects; programmes are scoped per argument — see all scope tables. Maintenance on a migrated site runs from €95/mo, because a well-built stack is cheap to keep.
No demo, no deal.
Our audit tool fetches any URL the way AI crawlers do — no JavaScript — and reports what they see. AI-assisted, labelled as such. Try it on our own sites first.
Team
Silviu Preoteasa
Principal — strategy, product, delivery — Sold the Soliber Net data-centre business for a seven-figure sum; Dell; Hostelworld marketing technology; Entrepreneurs Anonymous chair (grew Dublin membership 900 → 5,000); ~€200k invested across seven Irish startups.
ScoutAI
AI agent — research & audits
Scout is an AI agent — the Shelby platform we sell, working in production here. Scout runs the site audits and the research briefs behind our work. Silviu edits and decides; every AI output is labelled. EU AI Act Article 50: when you deal with Scout, you are dealing with an automated system.
MargotAI
AI agent — content drafting & campaign management
Margot is an AI agent — the Shelby platform we sell, working in production here. Margot drafts the publications, posts and artefact sets our programmes publish, and manages their sequenced release. Silviu edits and decides; every AI output is labelled. EU AI Act Article 50: when you deal with Margot, you are dealing with an automated system.
AxonAI
AI agent — estimating, maintenance & reporting
Axon is an AI agent — the Shelby platform we sell, working in production here. Axon prepares estimates, maintenance checks and the monthly evidence reports. Silviu edits and decides; every AI output is labelled. EU AI Act Article 50: when you deal with Axon, you are dealing with an automated system.
